ukactive sets new milestones to get more people active

Ukactive has published the latest chapter in its Vision 2030 strategy, setting out a number of new milestones for the year (2023-24) ahead.

In its Vision 2030 document, the industry body for the physical activity sector has an overall goal of getting five million more people active by 2030. Each year, it sets a number of milestones to guide its activities.

The new milestones identified for the 12 months ahead include working with a new property group to develop plans for high street renewal, and cross-sector collaborations with CIMSPA (Chartered Institute for the Management of Sport and Physical Activity) and the major business umbrella groups to help reduce economic inactivity.

It will also continue its work to promote the importance of sport and physical activity at Westminster.

“We will continue engaging with the major political parties to influence a range of policy areas ahead of a General Election, including progressing its policy work on economic regeneration and improving the operating landscape for growth,” ukactive said in a statement.

“The work will include the continuation of major projects to support members through better data and insight, improved standards and inclusion, and digital growth.”

According to Huw Edwards, ukactive CEO, the milestones fit in with the larger Vision 2030 strategy, which aims to ensure the sports and physical activity sector can play its fullest role in the nation’s economic growth.

“These clear milestones will ensure we continue to support our members to further develop high-quality, inclusive services; to lobby the Government for the best possible operating landscape; and to work with our partners to drive the change we seek,” Edwards said.

For more information in ukactive’s Vision 2030 and its aims for the next year, click here.